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Private Sector Strategy for GoodTemps (Temp Service Connecting People with Disabilities to Employment)
Case Synopsis -
GoodTemps at Goodwill NY/NJ helps jobseekers with disabilities and other barriers to employment find work in the NYC metropolitan area and New Jersey. Traditionally, GoodTemps has primarily served public sector clients, particularly New York City Mayoral Agencies. However, recent government funding cuts resulting from COVID-19 have reduced our active temp assignments by half. To put our temps back to work, we need to diversify the employers we serve and expand into the private sector. We are seeking a capstone team to help us analyze the private sector temp market and develop a targeted strategy for engaging private sector businesses. Specifically, we want a landscape analysis of industries that use temps heavily, an analysis of where there are pockets of economic growth in those industries, and recommendations around how best to engage high-potential employers around our services.
Corporate Social Responsibility
Human Resource Management
PR & Communications
Sales & Business Development
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